2027 Guber poll:Abia Agency fixes N150M for campaign advertisement fees

The Abia State Structure for Signage and Advertising Agency, ABSSAA, has announced campaign advertisement fees for candidates participating in the 2027 general elections in the state.

The agency says presidential candidates will pay ₦200 million, while governorship candidates will pay ₦150 million to display campaign materials in approved advertising spaces across Abia. Senatorial candidates will pay ₦100 million, House of Representatives candidates ₦50 million, and State House of Assembly candidates ₦20 million.

The policy was unveiled at ABSSAA’s 2026 Stakeholders’ Engagement Forum in Aba by the agency’s Director of Strategy and Innovation, Ndubuisi Nwogwugwu, who said the one-time payment would cover the entire campaign and election period.

He added that House of Assembly candidates unable to pay the full fee could share campaign billboards with their party’s governorship candidate.

ABSSAA also warned that it would remove campaign billboards that fail to meet approval standards or pose risks to public safety.

The agency maintained that the policy applies equally to all political parties and is not intended to discriminate against any candidate.

Speaking at the event, the Director General of the Abia State Bureau of Strategic Communication, Onyebuchi Ememanka, said the charges were not designed to stifle opposition parties but would apply uniformly across the political spectrum.

However, the Chairman of the African Democratic Congress, ADC, in Abia State, Kalu Kalu, rejected the policy, arguing that the fees contravene the provisions of the Electoral Act on campaign finance limits and fair political competition.

The stakeholders’ forum was attended by representatives of political parties, advertising professionals, and government officials.